for agencies and consultancies

Month end. Then next year.

A two-minute film about the year agencies and consultancies are having, and the other side of the page.

2 minutes · sound on · captions are in the picture


The month-end statement printing at night: retainer moving to projects, renewal at minus 15 percent, content taken in-house, 26 unused AI seats, margin from 18 to 9 percent
the squeeze

Month end looks like this now.

  • Retainers are turning into projects.
  • Every renewal comes with a fee cut.
  • Clients take work in-house, with AI.
  • The hours you bill take minutes.
  • The AI bill keeps climbing.
  • Client files end up where they shouldn’t.
85%
of US brands plan to review their media agencies in 2026
Forrester, Predictions 2026
26%
of marketers plan more agency content spend, down from 41%
Forrester, July 2026
69%
of major brands make agencies disclose their AI use
WFA, September 2026
−14%
UK creative agency headcount in a year
IPA Agency Census, February 2026

the question

“Honestly… why do we still need you?”

Then a client asks the question. And 42 people are counting on the answer.

The studio filling up in the morning
An email from the client on the founder’s laptop: Honestly, why do we still need you? Our team does most of this with AI now.

So turn it over.

The back of the statement is blank. That is where next year gets written: the same firm, the same people, with the lights on.

Her hands holding the torn statement, the blank back facing up

next year

The same firm. Your own platform.

Your name, your colours, your address, and your method built in. Here is what changes.

A partner admin listing the firm’s client organisations

+A fresh revenue stream

Your clients on your own platform, with fees from every one.

11 → 1

−Lower costs

Eleven AI subscriptions become one bill.

Workflows on the platform

+Your secret sauce, productised

Your method becomes a workflow every client can run.

The client’s reply: let’s renew, with the platform in the retainer

+Stronger client relationships

The platform sits inside the retainer, and clients use it every week.

The studio in sunshine, every desk busy

✓Your team, equipped

The best AI stack, with every leading model.

A white-label sign-in page in the firm’s own colours

✓Your own brand

Your name, your colours, your domain.

Credits and usage by person and feature

✓Pay for what you use

You and your clients. No unused subscriptions.

The founder laughing at her desk in the morning sun

✓No tech overhead

You focus on the work. We run the technology.

The Research Desk

✓Always up to date

New models arrive. Nothing to set up.


already running

Under their own names. Same engine.

Agencies and consultancies, from boutiques to global networks, already run their own platform on gimmefy, each with its own method built in. Banks, telcos and governments use it.

DBS, Singtel, Unilever, Volvo, NTUC, Singlife, Motul and IMDA
Google for Startups Cloud ProgramAn IMDA Spark company

the question every agency and consultancy asks us

Why not just use ChatGPT or Claude? We don’t race the models. We ride them.

We get asked that a lot, and we ask it ourselves. The models get better every few weeks, so we don’t race them. We ride them. What we build is the part they don’t hold: a brand world for every client, kept apart and kept current, and the work a chat window can’t do, like months of listening to a market or a panel of your real buyers before you spend. And if your team already loves its AI agent, keep it. It works on gimmefy, with your brand world, and the work comes back on brand.

01

The deepest brand world

Identity, tone, products, audiences and past work for every client, kept apart and kept current. Our lane, and we mean to win it.

02

What a chat window can’t do

Months of listening, your clients’ own data, buyer panels before you spend, films finished on brand, publishing.

03

Your AI agent as a partner

Bring your own Claude or ChatGPT. Connected through MCP, it works on your platform with your brand world.

Your AI agent brings
Claude, ChatGPT, Gemini
  • Brilliant reasoning and writing
  • Speed, at any hour
  • The way your team already works
  • Every new model, the day it ships
gimmefy brings

A brand world for every client

Identity, tone, products and audiences, kept apart and current.

Live data from the market

Social listening, news, search rankings and AI visibility, week after week.

Your clients’ own numbers

Google Analytics, Search Console, Shopify, Meta Ads, HubSpot.

Work that ships

Visuals and films on brand, published to social, results tracked.

Proof before you spend

Simulated buyer panels and a council of models.

Your name, your rules

Every client walled off, unlimited users, your own domain.

Together, they make on-brand marketing magic. Connect your AI agent to your platform through MCP and it works with all of this: the smarts are theirs, the brand world and the specialist marketing skills are yours.


what’s underneath

Four layers, in plain words.

+Your secret sauceYour method, built in, on top.
04GovernanceYour name, your rules. Every client walled off.
03AgentsResearch, monitoring, simulation, media, workflows.
02KnowledgeA brand world for every client.
01ModelsEvery leading AI model, kept up to date by us.

platform.yourfirm.com
A white-label sign-in page under the firm’s own name
yours is already built

Your name on the door. Live in hours.

Say the word and your platform goes live under your name, in your colours, at your own address. We set up your sign-in page before we meet.

A sign painter gilding the firm’s name on the studio window

it’s all yours

Claim your platform, with USD 1,200 in AI credits.

2,000
credits on day one
1,000
credits every month, for ten months
12,000
credits in all, worth USD 1,200

No card. No contract. No questions asked.

Tell us who you are and we set up your platform under your name, in your colours, at your own address. It takes hours, not months. Or write to support@gimmefy.ai.

Made on gimmefy. Every shot, image and note of music in the film came from Field, Rowe & Partners’ own platform, a demo firm we set up as a real white label for the film.